Wearing mascara daily is common for enhancing lashes and making eyes pop, but few realize how important it is to replace it regularly. Even the best mascara—whether it's natural mascara, tubing mascara, or waterproof mascara—can collect bacteria over time. This poses risks, especially for contact lens wearers and those with sensitive eyes.

Why your mascara should be replaced every three months

Most mascaras, including volumizing mascaras and lengthening mascara, should be discarded after three months. As you keep using the application brush, bacteria can transfer into the tube. Using old mascara may cause irritation, raccoon eyes, or even infection. This applies to regular mascara, everyday mascara, or even a new mascara you’ve just opened but kept too long.

Key ingredients that support lash health

The formula matters. A great mascara often contains shea butter, castor seed oil, argan oil, seed oil, and vitamin E to condition lashes and support lash health. Ingredients like stearic acid, palmitic acid, potassium sorbate, and xanthan gum help maintain the texture. Iron oxides, iron oxides CI, and titanium dioxide give black mascara its pigment. These elements can even help with lash growth and a healthier appearance over time.

How to apply mascara safely for best results

Start by using an eyelash curler to prep your lashes. Then, using a clean brush, begin applying mascara from root to tip. A curved brush helps create a long lasting curl and defines each single lash. Whether you’re going for bold lashes or a more natural boost, applying mascara properly reduces clumping and irritation.

Tips to maintain hygiene while using mascara

- Use a tubing formula or waterproof formula if you have oily skin or need a smudge proof option

- Always remove mascara with a makeup remover or oil based cleanser

- Never share your only mascara, even with close friends

- Stop use immediately if it causes discomfort—especially important for sensitive eyes

Store away from heat to preserve the buildable formula

Choosing the right mascara for your lashes

Different lashes need different care. Sparse lashes benefit from more coats and buildable formulas that lead to thickened lashes. Some users prefer other mascara types over lash extensions to enhance their own lashes. Verified purchase reviews often highlight features like an excellent mascara that strengthens lashes, defines the individual lash, or gives longer lashes with just one coat or a dramatic first coat.

What else to look for

Beyond performance, look for fragrance free options, especially if you have sensitive skin around the eyes. Some products use synthetic fluorphlogopite and acacia senegal gum to help with the texture and smoothness along the hair shaft. A well-formulated mascara gave many women’s eyes a fuller look while supporting long-term lash health.

If you're exploring formulation support for a mascara product, contact us to get started.